Cassava was one of the biggest names in online bingo. Despite this, it did not have its own website, so its actual ownership and structure was difficult to determine. It appeared to be a wholly owned subsidiary of 888 Holdings, but as with many conglomerates, the actual company structure was opaque. The company has now been closed and has been replaced with Virtual Global Digital Services Limited.

Indeed, everything concerning Cassava was more than a little confusing. They did not actually “own” any bingo sites, but instead provide management, administrative, security, payment processing and licensing services for other owners. Most, if not all, their managed sites were powered by Dragonfish software. Dragonfish is owned by Bridgend, which is also part of the 888 Holdings group.

Does all this really matter to online bingo players? For the most part, probably not. You will probably notice that any payment or withdrawal you made at a Cassava linked site would appear on your statement as being made to / from Cassava, not the name of the site you actually used, which can be confusing. But what you definitely should be aware of is that Cassava Enterprises were responsible for a very large proportion of the online bingo industry.

The company name Cassava Enterprises was registered in Gibraltar.